THEOplayer_CaseStudy_TelenorSweden
Customer story

Telenor Sverige uses THEOplayer to streamline their OTT services deployment

At a glance

Telenor Sverige (Sweden) is the challenger in the TV business, being the first to transform from traditional tv-distribution to being an aggregator of many types of TV and SVOD services, offering customers lots of flexibility in terms of packaging, device coverage and a great value for the price. Telenor Sverige mainly focuses on offering our mobile and broadband customers great bundles with TV & Streaming.Telenor Sverige relies on THEOplayer HTML5 SDK solution.

The challenge

As the number of customers and the popularity of streaming services grew, Telenor Sverige was faced with the challenge of having to cater to an ever-growing number of streaming platforms. These platforms pose varying degrees of complexity: from software and hardware limitations to discrepancies in peripheral solution implementations and compatibilities (i.e. DRM, Advertisement, Subtitling, …).

In THEO’s case, Telenor Sverige was in need of a reliable, feature-rich video player that is pre-connected with their ad-vendor solution. On top of this, they also need a partner who is able to work alongside their middleware partner, guiding them through the nooks and crannies of video playback technologies as Telenor Sverige streamlines their video services.

The solution

Since 2019, Telenor Sverige relies on THEOplayer’s HTML5 SDK for their Telenor Stream and Ownit Play video platform. The solution offered by THEO met all the company’s requirements from ease-of-use, scalability, reliability, and total cost of ownership.

“When we were looking for the right web player solution, our partner at Nordija (now 24i) suggested we take a look at THEOplayer’s HTML5 SDK. After careful examination, THEO convinced us with their wide platform coverage and comprehensive peripheral integrations with other streaming solutions. More importantly, their technical expertise and quality of support have helped guide us throughout the entire migration process,”
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Work Stream Leader

Telenor Sverige

The result

Plug and play: As one of the main requirements, THEOplayer eliminates Telenor Sverige’s need to integrate with Yospace DAI solutions themselves. This allows them to get up to speed and focus on other important parts of the project.


A Long-term innovation partner you can trust: “Thanks to THEOplayer UVP being pre-connected with Yospace DAI, we did not have to start from the ground up.” Bo Rasmusson also notes, “THEO has been very supportive and timely in their response. They have been very helpful in providing the right documentation and guiding us through the architecture decisions up to the technical areas."

About Telenor Sverige

Telenor Sweden is a full-service mobile, broadband and tv-operator with the third position in each category in terms of customer base. The company is fully owned by Telenor Group but operates as an independent business unit.

With their mobile network covering 99.9 per cent of the Swedish population and with a turnover of 13M SEK, Telenor Sverige is one of the largest telecommunication companies in Sweden. Through their rounded service offering, Telenor Sverige has more than 2.7 mobile customers, approximately 700,000 fibre and broadband customers and almost half a million TV customers.

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