CSAI vs SSAI: Get the Best Bang For Your Buck
by THEO Technologies on May 11, 2021
When considering a monetisation strategy, it makes sense to carefully weigh your options. You may already have heard about Client-Side and Server-Side Ad Insertion. But what are they, and where does each strategy shine?
Going Big Screen: Bringing Video to LG WebOS
by THEO Technologies on May 11, 2021
“Streaming is gaining ground over traditional viewing” is something we’ve heard before. “The big screen is the undisputed leader” is another one of those quotes. In 2018, streaming on the big screen was however limited to about one third of the total viewing time according to Conviva. …
State of the Industry - How will streaming evolve in 2021
by THEO Technologies on February 1, 2021
2020 was certainly an interesting year: COVID forced people across the world to stay indoors, with bars and theaters closing and cancellations of festivals and events resulting in entertainment to be sought elsewhere. Before the summer, it caused spikes in network consumption due to a …
The Ultimate Mini Guide to Video Analytics in Association with NPAW
by THEO Technologies on November 29, 2019
Although video streaming allows companies to be more engaged with their viewers than ever before, delivering video also presents challenges. In today's video ecosystem, the landscape is changing with devices, viewer mobility and their demand for high quality video. When it comes to th …
ABR, Low Latency CMAF, CTE, and Optimised Video Playback
by THEO Technologies on August 9, 2019
Demand for live streaming video is growing, along with consumer aversion to high latency. To enable the delivery of HTTP-based video within nearly 3 seconds, below that of standard IPTV, service providers can look to a proven set of technologies that include multicast ABR, the Common …
VR & 360° Video Beyond the Hype
by THEOplayer on April 13, 2017
What is the current state and future of VR and 360° video? On Tuesday April 11th, our CPO Maarten Tielemans presided the webinar: “VR and 360° Video beyond the hype” organized by Streaming Media. The event included key people from Broadcasting Companies, Telcos and Media Companies fro …
Multiscreen Content Monetization with Server-Side Ad Insertion
by THEOplayer on November 3, 2016
The first quarter of 2016 was another record-setting quarter for the online advertising industry, bringing in $15.9 billion and clearly outpacing last year’s Q1 $13.2 billion, according to the IAB Internet Advertising Revenue Report. Last year, the industry reached its highest level o …